{"id":19414,"date":"2023-02-06T14:04:30","date_gmt":"2023-02-06T13:04:30","guid":{"rendered":"https:\/\/sovanta.com\/warum-man-ux-research-auf-keinen-fall-weglassen-sollte\/"},"modified":"2023-11-28T14:26:36","modified_gmt":"2023-11-28T13:26:36","slug":"ux-design-podcast-why-you-shouldnt-skip-ux-research-in-any-project","status":"publish","type":"post","link":"https:\/\/sovanta.com\/en\/ux-design-podcast-why-you-shouldnt-skip-ux-research-in-any-project\/","title":{"rendered":"UX Design Podcast: Why You Shouldn&#8217;t Skip UX Research in Any Project"},"content":{"rendered":"\n<p>It&#8217;s currently being discussed everywhere: Artificial Intelligence is making significant improvements, already taking on tasks such as researching, writing, and even designing. So, why would you need a User Interface Designer in a software project when AI, based on vast amounts of data, is expected to build better interfaces in the near future? Good news: There are fields where AI alone can&#8217;t make a difference. One of these fields is User Experience Research. Presumably, there will always be a need for a UX designer who analyzes and interprets human-machine interaction as the &#8220;human factor.&#8221; Based on that, artificial intelligence could take over. However, in projects, you should never skip the human-driven UX research part, which reveals what users of a digital solution truly want and need.\u00a0 <\/p>\n\n\n\n<div id=\"image-card-with-buttonblock_3bb83ebe3d3f7e87922765552e7065dd\" class=\"block__image-card-with-button -detect-in-viewport has-background has-seashell-background-color image-card\">\n      \n  \n\n<div id=\"quoteblock_8ce0c1f51ea0101b143d2dbaa88e9b8c\" class=\"block__quote -detect-in-viewport block__quote--small\">\n\n    <div class=\"block__quote__wrapper\">\n\n                    <div class=\"block__quote__quote\">Projects without UX research methods will undoubtedly end up in dead ends. No research buys you a series of problems that can become expensive in the end.<\/div>\n        \n                    <div class=\"block_quote__meta\">\n\n                                    <div class=\"block__quote__author\">\n                        Christophe Chan Hin                    <\/div>\n                \n                                    <div class=\"block__quote__position\">\n                        Senior UX Designer, sovanta AG                    <\/div>\n                            <\/div>\n        \n    <\/div>\n\n<\/div>\n\n\n  <\/div>\n\n\n<h2 class=\"wp-block-heading\">Topic of this Episode: UX Research\u00a0<\/h2>\n\n\n\n<p>This episode of the UX Design Podcast revolves around UX Research. Host Timo Eising has User Experience expert Christophe Chan Hin as a guest. Together, they discuss the &#8220;Holy Trinity&#8221; in UX Research (<a href=\"https:\/\/sovanta.com\/en\/wie-man-ein-shadowing-durchfuehrt\/\" target=\"_blank\" rel=\"noreferrer noopener\">Shadowing<\/a>, <a href=\"https:\/\/sovanta.com\/en\/user-interview-as-a-ux-research-method\/\" target=\"_blank\" rel=\"noreferrer noopener\">User Interview<\/a>, <a href=\"https:\/\/sovanta.com\/en\/usability-test-as-a-ux-research-method\/\" target=\"_blank\" rel=\"noreferrer noopener\">User Test<\/a>) and the situations where observing and questioning ultimately blend together. When and how often should UX Research be used in projects? Should the client be involved in research methods? What does the perfect team setup in a research project look like? Why is it different when an uninvolved researcher interviews users instead of a supervisor? What role does context play in evaluating a situation with the customer? What is the relationship between UX Research and Design Thinking? And what about documentation in research projects? The two UX experts approach all these questions and provide exciting insights into real project situations.\u00a0<\/p>\n\n\n\n\n  <div id=\"horizontal-teaserblock_60f1a16b69e9e1c238f4678a57af5cf7\" class=\"block__horizontal-teaser -detect-in-viewport  -aspect-ratio--teaser_16_9\">\n    <div class=\"horizontal-teaser__wrapper\">\n      <div class=\"horizontal-teaser\">\n        <div class=\"horizontal-teaser__content__wrapper has--background-color \">\n                    <div class=\"horizontal-teaser__content\">\n            <h3 class=\"h1\">UX Research &#8211; the engine for your project<\/h3>\n                        <p>The relevance of user experience in the business context is constantly increasing. For example, there is an increasing expectation of business applications, which now have to keep pace with privately \u2026<\/p>\n                                      <div class=\"horizontal-teaser__link\">\n                <a class=\"btn btn--primary\" href=\"https:\/\/sovanta.com\/en\/ux-research-the-engine-for-your-project\/\" >Erfahren Sie mehr<\/a>\n              <\/div>\n                      <\/div>\n        <\/div>\n                <div class=\"horizontal-teaser__img__wrapper\">\n          <img decoding=\"async\" width=\"738\" height=\"416\" src=\"https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-738x416.jpg\" class=\"attachment-teaser_16_9 size-teaser_16_9\" alt=\"\" srcset=\"https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-738x416.jpg 738w, https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-300x169.jpg 300w, https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-1024x576.jpg 1024w, https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-768x432.jpg 768w, https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-1536x864.jpg 1536w, https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9.jpg 1920w, https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-1400x788.jpg 1400w, https:\/\/sovanta.com\/wp-content\/uploads\/2022\/02\/gruppe-arbeitet-an-plakat-workshop-schicke_web_stock_16-9-700x394.jpg 700w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/>        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n\n\n\n<p>Podcast | Episode 4 | 36:58 minutes\u00a0| German<\/p>\n\n\n\n<p><strong>Listen here:<\/strong>\u00a0<a href=\"https:\/\/sovanta-ux-design.podbean.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Podbean<\/a>\u00a0|\u00a0<a href=\"https:\/\/music.amazon.com\/podcasts\/fe3acd64-1dad-47bc-b000-3bddb69b363e\/ux-design-podcast-der-sovanta-ag\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon<\/a>\u00a0|\u00a0<a href=\"https:\/\/open.spotify.com\/show\/1ij0HULityyygOrxhSNxMh\" target=\"_blank\" rel=\"noreferrer noopener\">Spotify<\/a>\u00a0|\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9mZWVkLnBvZGJlYW4uY29tL3NvdmFudGEtdXgtZGVzaWduL2ZlZWQueG1s\" target=\"_blank\" rel=\"noreferrer noopener\">Google Podcasts<\/a><\/p>\n\n\n\n<div id=\"image-card-with-buttonblock_047d647e7be9f8a4b694e88ee812191e\" class=\"block__image-card-with-button -detect-in-viewport has-background has-darkblue-background-color image-card\">\n      \n  \n\n<p><strong>About the guest:<\/strong><\/p>\n\n\n\n<p>Christophe Chan Hin has been part of sovanta AG for five years and, as a Senior UX Designer, has gained a lot of experience in various customer projects. Together with a few colleagues, he also forms the Research Ops team, which continuously develops the topic of UX Research within sovanta.<\/p>\n\n\n\n  <\/div>","protected":false},"excerpt":{"rendered":"<p>It&#8217;s currently being discussed everywhere: Artificial Intelligence is making significant improvements, already taking on tasks such as researching, writing, and even designing. \u2026<\/p>\n","protected":false},"author":3,"featured_media":11400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[308],"tags":[],"competence":[],"Industry":[],"line_of_business":[],"resource":[376,380,624,627,640,641,652],"systems-and-technologies":[394,395],"class_list":["post-19414","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sovanta-en","resource-blog-en","resource-videos-demos-en","resource-qualtrics-xm-blog","resource-sap-hcm-blog","resource-sap-ai-bdc-blog-en","resource-btp-blogpost-en","resource-apphaus-blog","sap-product-ux-audit-by-sovanta-en","sap-product-ux-score-by-sovanta-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UX Design Podcast: Why You Shouldn&#039;t Skip UX Research in Any Project - sovanta AG<\/title>\n<meta name=\"description\" content=\"This episode of the UX Design Podcast is all about UX research. 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