{"id":18761,"date":"2023-11-09T11:17:56","date_gmt":"2023-11-09T10:17:56","guid":{"rendered":"https:\/\/sovanta.com\/?p=18761"},"modified":"2023-11-09T11:17:56","modified_gmt":"2023-11-09T10:17:56","slug":"ux-design-podcast-why-cant-companies-ignore-the-topic-of-ux-maturity","status":"publish","type":"post","link":"https:\/\/sovanta.com\/en\/ux-design-podcast-why-cant-companies-ignore-the-topic-of-ux-maturity\/","title":{"rendered":"UX Design Podcast: Why can&#8217;t companies ignore the topic of UX Maturity?"},"content":{"rendered":"\n<p>We often observe in the market that some companies excel at providing seamless and, above all, excellent user experiences, while others, despite promising products or services, significantly lag behind user expectations. It is clear that in the fast-paced business world, it is inevitable for companies to focus on delivering the optimal user experience. This raises questions about how to define a company&#8217;s maturity in the field of user experience and why this is a critical factor for business success. It all revolves around a company&#8217;s UX Maturity. What exactly does this term mean? And how can companies enhance their UX Maturity to stay competitive in a fiercely contested market?<\/p>\n\n\n\n<div id=\"image-card-with-buttonblock_6435516cd4e13\" class=\"block__image-card-with-button -detect-in-viewport has-background has-seashell-background-color image-card\">\n      \n  \n\n<div id=\"quoteblock_64355172d4e14\" class=\"block__quote -detect-in-viewport block__quote--small\">\n\n    <div class=\"block__quote__wrapper\">\n\n                    <div class=\"block__quote__quote\">Whether a company dares to develop together with end users says a lot about the maturity level of user experience in an organization.<\/div>\n        \n                    <div class=\"block_quote__meta\">\n\n                                    <div class=\"block__quote__author\">\n                        Christian Sch\u00e4fer                    <\/div>\n                \n                                    <div class=\"block__quote__position\">\n                        Head of Design, sovanta AG                    <\/div>\n                            <\/div>\n        \n    <\/div>\n\n<\/div>\n\n\n  <\/div>\n\n\n<h2 class=\"wp-block-heading\">The focus this time: UX, UX Maturity &amp; Human Centered Design<\/h2>\n\n\n\n<p>In this episode of the sovanta UX Design podcast the host Timo Eising talks with the sovanta UX experts Sophia H\u00f6lz and Christian Sch\u00e4fer about the importance of UX maturity and practical strategies that can help companies increase their UX maturity. Christian and Sophia explain why not only UX designers are involved in the process of achieving the optimal user experience and how the entire UX spectrum has evolved over time. In particular, the concept of human-centered design comes into focus, emphasizing the importance of a user-centered approach to shaping user experience. Additionally, we investigate whether every company should aim for the highest level of UX Maturity and what it even means to work in a user-centric manner. Moreover, there are intriguing insights into practical implementation from our <a href=\"https:\/\/apphaus.sap.com\/network\/hamburg\" target=\"_blank\" rel=\"noreferrer noopener\">sovanta AppHaus<\/a>, and the UX experts reveal the critical success factors for a successful user experience.<\/p>\n\n\n\n<p>Podcast | Episode 8 | 41:27 minutes<\/p>\n\n\n\n<p><strong>Listen here:<\/strong>&nbsp;<a href=\"https:\/\/sovanta-ux-design.podbean.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Podbean<\/a>&nbsp;|&nbsp;<a href=\"https:\/\/music.amazon.com\/podcasts\/fe3acd64-1dad-47bc-b000-3bddb69b363e\/ux-design-podcast-der-sovanta-ag\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon<\/a>&nbsp;|&nbsp;<a href=\"https:\/\/open.spotify.com\/show\/1ij0HULityyygOrxhSNxMh\" target=\"_blank\" rel=\"noreferrer noopener\">Spotify<\/a>&nbsp;|&nbsp;<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9mZWVkLnBvZGJlYW4uY29tL3NvdmFudGEtdXgtZGVzaWduL2ZlZWQueG1s\" target=\"_blank\" rel=\"noreferrer noopener\">Google Podcasts<\/a><\/p>\n\n\n\n<div id=\"image-card-with-buttonblock_64355209d4e15\" class=\"block__image-card-with-button -detect-in-viewport has-background has-darkblue-background-color image-card\">\n      \n  \n\n<p><strong><strong>Our guests this time:<\/strong><\/strong><\/p>\n\n\n\n<p><strong>Sophia H\u00f6lz<\/strong> has been at sovanta for three years. Starting as an intern, then progressing to a working student, she is now actively engaged as a UX designer. Her focus lies in UX research, methods, and strategy, always placing the users&#8217; needs at the forefront of her work.<\/p>\n\n\n\n<p><strong>Christian Sch\u00e4fer<\/strong> is Head of Design at sovanta and has been part of the Heidelberg UX team for twelve years. He is responsible for strategic UX consulting, guiding clients on their journey towards becoming a user-centered organization.<\/p>\n\n\n\n  <\/div>","protected":false},"excerpt":{"rendered":"<p>We often observe in the market that some companies excel at providing seamless and, above all, excellent user experiences, while others, despite \u2026<\/p>\n","protected":false},"author":3,"featured_media":18763,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[1],"tags":[],"competence":[375],"Industry":[],"line_of_business":[],"resource":[376,380,623,627,637,652],"systems-and-technologies":[],"class_list":{"0":"post-18761","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-sovanta","8":"competence-ux-design-en","9":"resource-blog-en","10":"resource-videos-demos-en","11":"resource-sap-hcm-blog","13":"resource-sap-ai-bdc-blog","14":"resource-apphaus-blog"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UX Design Podcast: Why can&#039;t companies ignore the topic of UX Maturity? 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