Group User Green

The Quantification of digital User Experience

Panel Discussion, on Demand Video

A good user experience is key to digital application success.

Many companies don‘t know how to measure UX, and how to translate the success & progress of UX efforts into tangible metrics.

Learn from our panel of experts how they deal with the challenges of the #NewExperienceEconomy and how it is possible to quantify the user experience of business applications. 

What to expect?

In order to deliver a successful digital product it’s important to pay attention to all facets of user experience. In this panel discussion our experts talk about tools, projects and possibilities.

User Interaction


How can standardized questionnaires help to improve customer satisfaction and conversion rates?



Is it possible to make UX design decisions based on metrics and numbers?

Lessons learned


What are the challenges and learnings from customer projects?

User experience is more than just usability.
Watch our panel discussion to learn how to quantify user experience.

on Demand Video

Christian Schäfer will guide through the session.

Christian Schäfer
Head of Design at sovanta

Christian Schaefer is Head of Design at sovanta and teaches as Professor for User Experience and Interaction Design at the Mannheim University of Applied Sciences. Since 2012, he has been consulting clients such as adidas, SAP and LIDL for sovanta AG in Heidelberg with a clear focus on innovation projects at the interface between technology and design.

Panel of Experts

Experts from SAP, Bourne Digital and sovanta will share their insights.


Holger Seubert

As a Technical Architect at SAP, Holger Seubert focuses on optimising processes within the existing value chain, or by designing new solutions that are growing the existing value chain.


Kim Bonavia

Kim Bonavia works as a UX design strategy lead and experience design centre manager at Bourne Digital. Her aim is to find the balance between creating user-centred design experiences while meeting strategic business needs.


Carolin Metzger

Carolin Metzger is Head of Design at sovanta AG and manager of the Hamburg office. The combination of design with the latest technologies and user-centered methods, such as Design Thinking or User Testing, are always in the center of her work.